Clarity amid ambiguity, perspective and composure under pressure, and challenge without ego.
Building Better Businesses And Stronger Leaders
I provide most value where intelligence and technology are abundant, but judgement is thin.
I help leaders and boards think more clearly when the solution looks obvious, seductive, or prematurely “solved” by machines. My contribution is to surface the real problem before time, money, and credibility are spent on the wrong one.
I operate in the gap between what AI can generate, optimise, or recommend, and what humans must still decide, own, and live with. In an AI-supported business world, the challenge is no longer access to answers. It is knowing which answers matter, which assumptions are being smuggled in, and which problems are being solved too quickly.
I am not an AI evangelist nor am I an AI sceptic. I am interested in judgement, framing, and responsibility. In slowing decisions down briefly, I help organisations move faster later, with fewer unintended consequences.
​
-
I slow things down at the right moment, not to delay, but to prevent irreversible error.
-
I test assumptions that others treat as settled facts, especially where incentives, status, or fashionable narratives are involved.
-
I look for second-order consequences and human friction, not just first-order efficiency gains.
-
I reframe problems so they can actually be decided, rather than endlessly analysed or delegated to tools.
As a consultant, advisor, and non-executive, I typically operate in situations that are complex, ambiguous, or already in motion. My style is calm, direct, and independent of outcome. I aim to challenge lazy thinking without creating heat, and to keep accountability human in an increasingly automated world.